How useful is Petersens production cultural perspective of Rock n Roll?

Myths lead us to believe that the supply of artists i.e. Chuck Berry and Presley, and the high audience demand (baby boomers) they attracted were behind its triumph. The advent of Rock n Roll as suggested by Petersen is down to six factors; law/regulation, technology, industry structure, organisation structure, occupational career and market. All of these factors were vital to Rock n Roll’s ‘real’ success. For instance Patent law, the transition from making larger (78s) expensive records that were fragile to smaller (45s) vinyl’s which needed less care when shipping and handling. Saving independent companies’ money allowing distribution in bulk, therefore their music can be promoted and listened to nationwide. This genre of music was something different audiences enjoyed this variation, as it was not the crooner or swing music they were used to hearing. These smaller companies also realised that there was not a market for these new sounds, and took priority in signing these acts. Evidently the more popular Rock n Roll became so did the company. Petersen’s perspective of Rock n Roll is useful as it explores the foundations to what happens behind the scenes and final product.