can popular music achieve genuine political change?

Achieving genuine change is debateable as it is difficult to pin point whether that initial thought or idea proposed, is in fact to be used for the better. Promoting genuine political change through popular music proves to be a complicated task, as it is important to remember that the music industry is a business and within any successful business profit needs to be made. Having famous artists fronting various campaigns will surely grab a vast amount of consumers attention, although this could be seen a positive it also brings negativity too. It is worrying to admit that we are more likely to pay celebrities attention and feel more of an emotional attachment to what they are fronting, than that of any ‘normal’ individual. I don’t think that popular music could solely hold credibility for achieving genuine political change, as it is hard to determine whether people’s intentions are to really help stomp out the bad or to help (record companies) line their pockets.